Refreshed and create a suite of sales enablement tools and marketing collateral (website product guides, documentation, one-pagers, brochures, presentations, tutorials, webinars, social media content and more) on a shoestring budget which resulted in reducing average sales cycle from 6-12 months down to 1-6 months.

Orchestrated a strategic partnership with YouTube technology influencer JerryRigEverything (Zack Nelson) for a product showcase of our fiber laser system for his Not-A-Wheelchair venture, negotiating a no-upfront-cost marketing agreement that saved thousands for our marketing expenses and introduced our machine to a nation and worldwide audience.

Led the development of short-form video content for YouTube and Instagram, driving brand awareness for our fiber laser systems by showcasing accessible metal projects cut on a FabLight system. Spearheaded all phases from storyboarding to editing, and 3D modeling of featured projects in SolidWorks resulting in over 750K views on YouTube and 477K views on Instagram, significantly boosting engagement and pipeline growth.

Developed Insights & Inspirations campaign - showcased Flex Building Blocks and thought leadership across consumer market segments through innovative designs. Analyzed markets, trends, and technologies to target thriving consumer categories primed for technology refreshes. Ideated, designed, modeled, rendered, and animated various products and presented C-suite sales collateral to 20+ opportunities.

Strategized and led local factory revitalization efforts for customer tours through scalable physical and virtual content to create better sales engagement experiences. New tours provided potential customers with a customized storyline from start to finish.

Performed in-depth market research & company analysis in support of the Business Development team to provide insight for new business opportunities with 24 companies, including 8 Fortune 100 companies, across many market segments including cloud computing, consumer healthcare, & dispensing applications.

Created a detailed outline of a new $100M market segment opportunity including potential clients, applications & market analysis. This segment is now being targeted for business opportunities by Flex.

Designed for focus group testing a consumer-grade product for the personal care & beauty market segment.

Recipient of the Joint Service Commendation Medal for providing "unparalleled expertise" & "exceptionally meritorious service" to the USN, Defense Intelligence Agency (DIA) & world wide intelligence community.

Honorably Discharged